Real Practice, Real Results
Anthony Asenjo, founder of AI Sales Monster and a key Global Life partner, implemented PitchMonster across teams of up to 10,000 agents. He didn’t just see improvement—he made it a requirement.
“You don’t get a real lead until you’ve done 50 virtual ones and scored above 80. It’s just like baseball. You don’t step up to the plate without warming up.”
Anthony Asenjo, founder of AI Sales Monster and a key Global Life partner
This approach changed the game. PitchMonster didn’t just supplement training—it replaced outdated models with scalable, data-driven, and personalized coaching.
Gamification played a key role. By showing agents their scores alongside managers’ benchmarks, PitchMonster turned practice into a motivating challenge. Even “old school” reps began joining in once they saw new hires outperforming expectations.
On average customers who used PitchMonster observed the following:
- New agents now complete 3–4 role-play every day before calling real leads to warm-up
- Role-play compliance increased to 100% across new hires when made part of the onboarding requirement
- Time-to-confidence dropped dramatically, enabling faster ramp-up with fewer wasted leads
The impact spread beyond insurance. The team now uses PitchMonster for lead generation, client onboarding, customer service training, and even school and government protocol pilots.
Why It Works
PitchMonster isn’t just a tool—it’s a system designed around how people actually learn and grow. Anthony highlighted three major benefits that keep teams coming back:
- Private, risk-free practice
Agents improve without the pressure of public critique. They can learn from their mistakes without the fear of embarrassment.
- Instant feedback and manager insights
With built-in scorecards and the ability for managers to add custom notes, coaching becomes personalized and scalable.
- Custom scenarios and control
Companies can build scripts and personas that match their exact industry and customer tone, creating a feeling of ownership and relevance.
“Customization is everything. When it feels like it’s yours, people buy in.”
Anthony Asenjo, founder of AI Sales Monster and a key Global Life partner
PitchMonster makes it possible for companies to align training with real-world sales interactions. Reps aren’t just learning—they’re rehearsing what they’ll actually say, in the same environment they’ll say it.
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From Leads to Loyalty
What began as a pre-call warm-up quickly became a foundational daily ritual. New agents now start their day with 3–4 role-plays before touching a real lead, building momentum and sharpening skills from the start.
Experienced sellers use PitchMonster to break old habits, stay aligned with company messaging, and self-correct before costly mistakes.
“It’s simple. If someone’s hitting $2k and after PitchMonster they’re doing $8k—we’re doing something right”
Anthony Asenjo, founder of AI Sales Monster and a key Global Life partner
The platform’s value doesn’t stop at sales. Teams use it for continuous learning, manager development, and even onboarding clients. PitchMonster isn’t just improving performance—it’s raising standards.
Who Needs PitchMonster?
Whether you’re a solopreneur or leading a team of thousands, PitchMonster scales to fit. Anthony and his team have already deployed it across:
- Insurance
- Automotive
- Solar
- Education
- Government protocols
- Customer service and retention
“Anyone with a sales team. Anyone who talks to customers. Anyone, period.”
Anthony Asenjo, founder of AI Sales Monster and a key Global Life partner
The flexibility of the platform makes it useful far beyond sales. From teaching soft skills to managing compliance checklists, PitchMonster creates structured, repeatable conversations that build confidence, reduce errors, and improve communication.
It’s a training solution, an onboarding tool, and a performance multiplier all in one. Whether you're reducing lead waste or preparing the next generation of reps, PitchMonster gives you the infrastructure to train at scale.
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